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Video streaming numbers plummet on Facebook

Video streaming numbers reported by Nielsen on Facebook have been devastated after a change in the way they are measured in the wake of a misreporting scandal that happened last year, with streams plummeting 94%.

Last year the digital industry was rocked when it was revealed Facebook had vastly overestimated its video views based on the admission that segments of videos were being measured as separate streams rather than one stream.

Facebook eyes off TV’s ad dollars

Digital experts have labelled Facebook’s plans to sell television style adverting a “great move” for the social network and marketers alike, as its share prices reach a yearlong high.The social giant is planning to challenge television advertising by selling 15-second spots starting at $USD1m to as much $USD2.5m a day,

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The Block ratings stay Sky High

The Block finale granted Nine sky high ratings as the network took more than 40% of Sunday night’s free-to-air viewers.

Nine’s channels won a daily free-to-air share of 40.7% last night, with all three The Block Sky High episodes watched by more than 2 million viewers.

The winner announced episode pulled in

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Nine takes out top 3, holding 32%

Nine held 32% of viewers last night, with Hamish & Andy’s Gap Year Asia taking out the top spot with an audience of 1.455 million. Nine News and The Block Sky High followed closely behind with 1.409m and 1.393m viewers respectively. 

Seven was a close second and had 27.3% of viewers with its special Secret

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Nine holds top three!

Channel Nine dominated the ratings last night with The Block taking out top spot with it’s highest 2013 season audience at $13.65 million (metro). This was followed by Nine’s 60 Minutes and Nine News which also attracted over 1.5 million viewers.

The reality renovation show lured 1,653,000 metro viewers last night

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Ten Targets New 25-54 Demographic

Channel Ten aired the second episode in the new series Offspring last night with audience figures slightly down from its season premiere last week (868,000 compared to 798,000). The premiere of Offspring comes after Channel Ten, known as a youth focused network signalled that it was now targeting the “young

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